PA Tourism Virtual Summit 2020
​October 13 & 14

Summit Schedule of Events

Tuesday, October 13
​8:45 a.m. | Welcome & Remarks  |  John Longstreet, PRLA President & CEO
9 - 10:15 a.m. | Keynote Presentation, "State of the Industry & 2021 Forecast"  | Erik Evjen, Tourism Economics
11 - 11:45 a.m. | Social Media Trends to Watch  |  Sarah Benoit, JB Media
12 -12:45 p.m. |  SEO Basics for Tourism Organizations |  Sarah Benoit, JB Media
2 - 3:30 p.m. |  Email Marketing Trends, Techniques & Best Practices |  Terri Cole, Chickadee eMarketing
5 p.m. -  Virtual Happy Hour

Wednesday, October 14
​9 - 10:30 a.m. | DMO Council Meeting
11 a.m. - 12:30 p.m. | Industry Update with Melissa Bova
1:30 - 2:30 p.m. | Tourism Update by the Tourism Office, presented by Miles Partnership
3 - 4 p.m. |  Tourism Partnership Meeting
3 - 4 p.m. |  PR Council Meeting

Register